Honesty in music is as important to Parker McCollum as breathing. He rejects the music of mainstream, not for its fabricated artists or over-produced sound but, for its lack of creativity and genuine stories of truth and passion. As a musician and performer, he looks up to the art of pioneers such as Ryan Bingham, Ryan Adams and Townes Van Zant, artists who have lived their songs and have the battle scars to prove it. A mix of Americana, Texas Country and Indie Rock is the genesis of McCollum's music career and he channels his creativity into delivering a genuine sound all his own. Kicking things off with his first single, "Highway" is a driving introduction to this spirited artist who aims to inspire and entertain in a way only one who declares he has no story of his own to tell can, by making one up with words and music.